Every NFL fan has a favourite team. With official NFL sponsor Bud Light, we brought those fan's allegiances to the forefront with team cans and encouraged them to rep their team all season long. We targeted fans in the places they live and
breathe NFL action from week 1 of pre-season to when the winning team's owner kisses the Lombardi trophy.
2018 CMA - Brand Building - Food & Beverage - Bud Light Living Rooms - Silver
Bud Light NFL - Who You Got?
Every NFL fan has their own team. We helped fans rep their team even harder
with all-new Bud Light NFL team cans.
Game Specific End Slates
We created unique end slates featuring each week's matchups
featured with our team cans.
Bud Light NFL - Faux Fast Forward :06
We helped fans get back to the game sooner with a faux fast forward :06 bumper.
Bud Light NFL Living Room
We challenged fans to rep their teams like they've never done before - by going
all the way to Mexico City for a battle between two Super Bowl contenders.